Photo provided by Kim Soo-min.

Photo provided by Kim Soo-min.

Photo provided by Kim Soo-min.

Photo by Cho Su-hui

Kim Hyo-jeong is the founder of R&D company Bioara that exports premium fermented cordyceps extract Bonchowi. Photo by Ahn Hye-jun

Choi Yoon-jung works as a London correspondent at Yonhap News Agency. Photo provided by Choi Yoon-jung